COURTING THE ULTIMATE MUSE:
Expressing Purpose in Models, Mind and Media
Paul Pangaro, Ph.D., President
PANGARO Incorporated
4:30 - 6:00 PM Wednesday May 1st
MIT MEDIA Lab 20 Ames Street - Room E15-305
Cambridge MA
The speaker will endeavor to convey his views on this subject by using examples
from specific consulting projects. Issues include:
- the need for describability of purpose in any activity coordinated across
individuals, whether so-called participants or so-called observers
- a duality between a medium and its capacities for describability of
purpose (touch to gesture to voice to word, dance to theatre to visual arts
to music, the human face to the page to the phosphorus screen)
- the use of one tool for describing purpose, as applied to operator training
in nuclear power plants, distributed software design and development, and
the formulation and execution of shared goals in corporations.
The presentation will focus on practical applications rather than on philosophy
or theory. Analogous issues in media design and production will be encountered.
The desire for a notational system for media that incorporates purpose and
observer relationships will be outlined. Paul Pangaro (B.S. Humanities,
MIT 1974; Ph.D. Cybernetics, Brunel University 1988) has served on the Research
Staff at the MIT Research Lab of Electronics and the MIT Architecture Machine
Group. He rounded PANGARO Incorporated of Washington DC in 1981 as a vehicle
for application of cybernetics to problems in software research and consulting.
Clients have included Johnson Controls, Pacific Bell, Admiralty Research
Establishment (UK), Symbolics Inc., and NYNEX; current consultancies are
with Niagara Mohawk Power Corporation and Du Pont. SOLITON, Inc., was founded
with Walter Lee in Cambridge, Massachusetts, in 1987 for commercialization
of this work. Pangaro was Vice-Chairman of the Gordon Research Conference
in Cybernetics for 1988, and was Associate Editor of "Cybernetic"
Magazine, published by the American Society for Cybernetics.
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